Complete SEO Audit Checklist: 200+ Point Inspection

Complete SEO Audit Checklist: 200+ Point Inspection ## Section 1: Technical SEO (45 points) ### Crawling & Indexing (12) 1. Submit XML sitemap to Google Search Console and Bing Webmaster Tools 2. Verify sitemap contains only canonical URLs 3. Sitemap lastmod dates current within 7 days 4. Robots.txt allows Googlebot on important pages, disallows admin/login/cart 5. No Disallow directives for JS/CSS files 6. Crawl budget: no wasted crawl on errors 7. Log file analysis showing Googlebot hits important pages 8. No orphan pages (zero internal links) 9. Parameter handling configured in GSC 10. Proper pagination implementation 11. Flat URL structure: domain.com/category/page-name 12. URLs use hyphens, lowercase, descriptive ### Core Web Vitals (8) 13. LCP under 2.5 seconds on mobile 14. FID/INP under 200ms 15. CLS under 0.1 16. Next-gen image formats (WebP, AVIF) 17. Lazy loading for below-fold images 18. Critical CSS inlined, non-critical deferred 19. JavaScript deferred 20. Render-blocking resources minimized ### HTTPS & Security (7) 21. Valid SSL certificate, no mixed content 22. All internal links use HTTPS 23. HSTS header implemented 24. HTTP to HTTPS via 301 redirect 25. www or non-www canonicalized 26. Security headers present 27. No security warnings or malware ### Structured Data (8) 28. JSON-LD format on all pages 29. Organization schema on homepage 30. BreadcrumbList on all pages 31. Product schema with price/availability/reviews 32. Article schema on blog posts 33. FAQ schema on FAQ pages 34. HowTo schema on tutorials 35. Validate with Rich Results Test ### Site Structure (10) 36. Breadcrumb navigation present 37. Silo structure with topic clusters 38. Unique category page content 39. Site search with clean URLs 40. URL depth max 3 levels 41. No dynamic parameters in content URLs 42. 301 redirects for changed URLs 43. URL matches page title 44. 5-column info grid 45. Proper heading hierarchy ## Section 2: On-Page SEO (50 points) 46-53. Title tags: unique